Team

Rajesh Acharya
Co-founder

With 14 years of rich experience in Outdoor Advertising and Marketing, Rajesh heads Purple Spot Media the OOH & Retail solutions vertical of the Purple Group. Earlier he was heading Spot Advertisers (an outdoor contractor), which is being merged into the Group to complete the offering.

Rajesh has a deep understanding of consumer behavior and preferences in various outdoor and retail environments including materials and processes. His vision is to leverage emerging technologies into the OOH and Retail space to offer unique solutions and maximize the consumer experience.

Pankaj Acharya
Co-founder

Pankaj is an Engineering and Management Graduate with 17 years of rich experience in Advertising and Marketing. He has come a long way from the modest beginnings he made in Indore with Purple Focus in the year 1996 and till today has co-founded six more companies - Fusion Events, Saints & Warriors Communications, Purple Shunya, Purple Productions, Purple Spot and Mad(e) In India, spearheading the Purple Focus Group with a team of 130 people spread across offices in Indore, Mumbai & Delhi.

Besides being on the Advisory Board of other organizations and educational institutes, he has been invited to teach Advertising & Communication at various management institutes. He has also presented papers on Marketing & Communication at various public forums & conferences.

A serial entrepreneur by nature, Pankaj's long-term vision is to create an eco-system of self-sustaining businesses, which fosters creativity & innovation.

Pankaj has also been conferred with the prestigious "Most Promising Entrepreneurship Award" by Asia Pacific Entrepreneurship Awards 2011 (APEA) India.